TDM·SPACE

Editorial · 2025-06-22

New Balance – Mall of Scandinavia – Stockholm, Sweden

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TDM.Space documented the new Stockholm branch of New Balance with a focus on store layout, product storytelling, and architectural rhythm. Both stills and video were captured on June 13 to support a seamless global content rollout.

The shoot highlighted the space’s clean design, product zoning, and in-store atmosphere—translating the brand’s performance-led identity into a Scandinavian retail context.

This store marks another step in New Balance’s wider retail expansion strategy, reinforcing its presence in key European capitals.

TDM.Space delivered clear, on-brand visuals tailored for launch communications.

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