TDM·SPACE

— Nike · London · 2025

Nike — Womens — Kings Road.

— Project file

Nike — Womens — Kings Road.

Nike’s latest concept store, captured for launch

Brand
Nike
City
London
Year
2025
Sector
Sportswear
Agency
Direct to brand
Crew size
1 producer + 1–2 op

Nike’s latest concept store, captured for launch

We were on the ground at Nike Women King’s Road to document the brand’s newest retail concept — the second globally after Selfridges — blending elevated storytelling with bold spatial design tailored to the female athlete.

Having captured Nike stores across London for over a decade, it was an honour to be part of this moment, following on from our work at Selfridges just two weeks earlier.

📸 Still photography delivered same-day

🎥 Motion content (including drone footage) coming soon

This store marks a new chapter in our long-term partnership with Nike — now spanning 10+ years of fast, consistent brand capture across Europe.

👉 Read the full case study on our Nike partnership here: https://tdm.space/case-study/nike-ten-years-of-fast-consistent-brand-capture/

"Nike — London — captured on the night of."

— What we did

Selects
Same day
Final delivery
24–48h
Post
London centralised
Format
Press · social · OOH

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