We were on-site to capture Nike’s latest After Dark retail expression — a pop-up takeover at Runlimited, the independent running hub on Baker Street.
We were on-site to capture Nike’s latest After Dark retail expression — a pop-up takeover at Runlimited, the independent running hub on Baker Street.
The activation formed part of the final chapter of the After Dark Tour, blending cultural storytelling with a product-led retail setup — built to serve the retail photography in London running community on their terms.
📸 Shot pre-opening and delivered same-day
🏃 In partnership with one of London’s leading run crews
⚡️ Supporting Nike’s athlete events, media rollout, and internal comms
"Nike After Dark — London — captured on the night of."
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All images and motion on this page © TDM.Space (Tom D Morgan Ltd). Editorial, commercial, brand archive, internal team use, every use requires a separate licence. We respond within 1 business day with terms.
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Nike After Dark-grade retail photography in London or anywhere on our 30-city network. Same-day selects, single producer, London-graded.
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