TDM·SPACE

Editorial · 2026-04-01

Nike – National Team Kit Launch – London

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We recently captured Nike’s latest national team kits campaign across multiple locations, covering stills and video as part of a coordinated multi-city rollout.

The project spanned Nike’s retail photography in London flagship on Oxford Circus, alongside shoots in retail photography in Paris for the France national team and at retail photography in Wembley, bringing together retail, campaign and sporting context in one production.

Working with local crews in each location, we documented the full environments and campaign moments — from in-store executions to wider contextual captures — ensuring consistency across markets.

Stills were delivered same day to support campaign rollout, with video content produced alongside to complete the full asset package.

This type of multi-location capture is central to how we support global campaigns, delivering fast, consistent content across cities.

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